Archive for the ‘split testing’ Category

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Fail Often, Fail Fast, Fail Cheap

Friday, July 25th, 2008

In this business, we must FAIL FAST! This means taking massive and continuous action using the principle of fast iteration.
Benefits of Fast Iterations

Fail Fast
A major benefit of fast iteration is you also fail fast. Failing fast means you invest less time in the things that don’t work. If you quickly find out what [...]

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